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Marketing Cheshire

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Cheshire's Destination Management Organisation (DMO)

Marketing Cheshire is responsible for building an effective tourism and place marketing strategy, promoting the sub-region nationally and internationally to business and leisure visitors, and investors.

Cheshire has an exciting and evolving tourism product, with Chester Zoo recognised as the third best zoo in the world and the most visited tourist attraction in the UK outside of London, Jodrell Bank a UNESCO World Heritage Site, Cheshire Oaks Designer Outlet the biggest shopping centre of its kind in Britain, and the heritage city of Chester, home to the largest Roman amphitheatre in the country and housed within the world's most complete Roman walls.

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Our Commitment to You

Our networks and media investment enables businesses to explore and expand into new markets. Supported by our domestic and international marketing programme, Cheshire welcomes over 36.3 million visitors each year creating a visitor economy valued at over £3.7 billion.

Collaborating with Cheshire & Warrington Local Enterprise Partnership (LEP), Cheshire's three local authorities and national bodies such as Visit Britain and DCMS, we share an ambition to grow our economy’s GVA to £50 billion per annum by 2040.

From £150 per year, access our expert tourism knowledge to support the growth of your business within the Cheshire and Warrington visitor economy. Take advantage of marketing opportunities to over 4.2 million consumers.

Download the Destination Management Plan

This Destination Management Plan is focused on 2021/22. Our priority is to help businesses in the visitor economy to recover from the impact of the pandemic, whilst also helping to realise the Cheshire and Warrington vision to create the healthiest, most sustainable, inclusive and growing economy in the UK.

Click here to download.

Upcoming Events:

Tourism Awards: Virtual Awards Workshop

7th September 2022. Join the team and industry experts who will share their knowledge on how to best present your business and you may even be eligible to go on to the national Visit England awards.

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Partners Social Networking

20th September 2022. Join our team and fellow Marketing Cheshire partners to make connections again at this social networking event. You will get the opportunity to see one of Cheshire’s newest visitor attractions, the First Light Pavilion at World Heritage Site, Jodrell Bank.

Register here
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Focus on Sustainability Conference

13th October 2022. Hear from a selection of speakers talking about sustainable business practices for the hospitality and tourism sector with panel Q and A.

Register here
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Destination Marketing Campaigns

Take a look at some of the campaigns we are working on to promote the destination and support our tourism businesses.

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Meet our team

Joe Manning

Deputy Chief Executive, Cheshire and Warrington LEP, Chief Executive, Marketing Cheshire

Joe is the Deputy Chief Executive of the LEP and also leads the team at Marketing Cheshire, as Chief Executive.

Nicola Said

Commercial Director

Nicola is responsible for the leading of marketing and communications for Marketing Cheshire and the LEP to position Cheshire and Warrington as a great place to live, invest and visit.

Sharon Pond

Executive Assistant

Sharon is responsible for providing a professional support service to Joe Manning and the Marketing Cheshire board.

Ashley Shacklady

Head of Sales

Ashley is responsible for managing key associations and stakeholders across Cheshire and leading on partner communications,

Fiona Bebbington

Head of Corporate Events

Fiona is responsible for the management, co-ordination and delivery of corporate events for the LEP and Marketing Cheshire. Fiona also manages marketing for business visits and events and travel trade.

Leanne Eaton

Sales & Partnership Manager

Leanne is responsible for advertising sales including digital and print, and also partner relations.

Liam Hartzenberg

Brand Manager

Rachael Zaidel Lamb

Business Communications Manager

Rachael is responsible for the Growth Hub's marketing strategy as well as the strategy and delivery of various business-oriented communications and engagement activities for the LEP.

Phillippa Meachin

Digital Marketing Manager

Phillippa is responsible for leading the digital marketing activity for Marketing Cheshire and the LEP.

Tom Holmes

Marketing Executive

Tom is responsible for shaping marketing campaigns and materials for Marketing Cheshire and the LEP, specialising in content creation including copywriting, design, and digital delivery.

Monica Escobedo

Marketing Assistant

Monica is responsible for managing our consumer-facing social media channels for Visit Chester and Cheshire.

Anna Williams

Freelance Marketing Consultant

Anna is currently working with us on our Autumn/Winter Campaign.

Chester Visitor Information Centre


Chester Visitor Information Centre (VIC) team is located in the magnificent Victorian Town Hall, in the heart of the city.


The key benefit of partnering with Marketing Cheshire is the opportunity to collaborate with other key regional attractions. Working together to showcase our collective businesses aids greater conversion to Cheshire, spreading consumer spend and allowing all of our budgets to work harder.

Marketing Manager, Cheshire Oaks Designer Outlet
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PR and Media Enquiries

If you have a press or media enquiry for Marketing Cheshire, Visit Chester and Cheshire or Meet in Cheshire, please contact us using the form below.

Submit an enquiry

Meet in Chester and Cheshire

Our Meet in Cheshire specialist team can help you source venues for your next event, conference or business meeting.

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